Four Easy Steps to Merge Your Company’s Google Plus Pages

Google Plus and other Google products are rapidly becoming reputable tools for digital marketing. Google Places for Business is a fantastic service that lists essential details about your company on the front page (name, location, contact, services, etc.). You can learn tips about starting up your Places for Business page in this Business 2 Community article. Google Plus is the platform best used for interaction between company and consumer. The site enables users to follow businesses, post on their pages and review their experiences.

photo credit: Bruce Clay, Inc via photopin cc

photo credit: Bruce Clay, Inc via photopin cc

Google lets users seamlessly integrate the two pages together for a smooth page that is packed full of features to improve Whenever businesses sign up for any Google service, however, they may not realize that they are automatically signed up for a Google Plus page. Signing up for multiple services under different emails results in the creation of multiple Plus pages. Outdated and duplicate pages can wreak havoc on your business by misdirecting potential customers to a previous location or giving them incorrect contact information.

Merging Google Plus pages is relatively simple. Following these steps will send you in the right direction to effectively listing your company through Google.

  • Visit Google Takeout

Make sure that you are logged into the old Plus page for your business, first! Takeout lets you archive all of your contacts, settings and other information into a compact file.

  • Archive Your Circles

Mouse over Google Plus Circles and expand the drop-down menu. Click the link that prompts you to transfer your information to another Google Plus account.

  • Enter Your Destination Page

The next page should prompt you to enter the email of the page where you would like to transfer your information. Log in to your destination account and initiate the data transfer. Takeout gives you a seven day waiting period before the transfer begins and you can no longer cancel the action. The actual transfer takes about 48-hours to complete. Once the transfer completes, the act cannot be undone.

  • Disable Google Plus for Your Old Page

Make sure that you are content with your new page’s contents. Sign in to your old page’s settings and at the page’s bottom, choose to disable Google Plus. People that followed your old profile are now followers of your up-to-date profile. Your old page will no longer show up on their profile, nor elsewhere when consumers search for your business! Takeout does not transfer posts and information from your old profile. This is typically irrelevant because the page is outdated, anyhow!

While these steps are meant to help a company with multiple listings on Google Plus, you can use them to combine multiple personal profiles as well! Check out Grovo.com for a step-by-step video to walk you through the process.

Gmail introduces tabs!

Keeping your e-mail organized is challenge for many people. Recently Gmail has create tabs that allows us to separate the emails in five different categories: Primary, Social, Promotions, Updates and Forums.

The new navigation layout makes your inbox more functional based on the relevance of the content of your incoming message. This is how Gmail divided up its five tabs to make it easier for users to view and organized their emails using categories.

Meet the Five Tabs!

  1. Primary: In this tab you will receive messages from your family and friends, work and other  message that would not fit into the categories below.

  2. Social: This categories it is focused on the messages and notifications you might receive from other social platforms and networks such as Facebook, Twitter and LinkedIn.

  3. Promotions: This tab is designed for you to receive offers, deals and other promotional materials that you have signed up for.

  4. Updates: In this tab you will get notifications such as bank statements and receipts.

  5. Forums: This tab is designed specifically for messages from discussion boards, online groups and mailing lists you have subscribed to. Since categories might not be relevant to every person, Gmail allows users to customize which tabs shows up on their dashboard by clicking on the “+” sign.

Directing E-mails

If you receive an update that might going to your Primary tab, don’t worry! It is possible to move emails from specific senders into the exactly tabs you want. To do this, you should right-click on an email located under the incorrect tab heading. Then you chose the “Move to tab” option, then pick the tab of your preference. A shortcut to this tip is to simply drag and drop the messages you want.

Gmail_Move

Not ready for the change?

If for some reason you don’t like the layout and design, or you simply just want to use the old format, it is possible to revert back. All you need to do is click again the “+” icon to the right of the tab and uncheck every box (except the “Primary”) and you are done! If you want the tabs again, just click on “Settings” (gear icon) and select “Configure inbox”, it’s that simple!

Gmail_PlusSign
I still wish we could rename or create our own tabs, but I can’t deny that this new layout will make people’s lives much easier. So check out your current gmail account or create a gmail www.gmail.com. I hope you find these tips helpful and now you can make your e-mail a lot more organized and tailored to your needs.

Google I/O 2013

This past week, Google wrapped up its annual developers’ conference in San Francisco, Calif., giving us a look into the future of one of the most powerful companies. Google I/O features highly technical, in-depth sessions geared towards developers. Over 6000 developers on-site, 460 I/O Extended sites in 90 countries and millions around the world tuned in to the live-stream  indicating just how popular Google is and the excitement surrounding their big announcements. The Keynote speech offers a look into product and platform innovations Google has planned for the upcoming year.

Here’s a quick summary of what you missed at the 2013 Keynote:

Google+
Google+ is being updated with 41 new features. The most significant being the content feed. The new design was unveiled, and appears to look like a combination of the Facebook timeline and Pinterest. This new interface allows for easy content exploration and places an emphasis on images and links. Each photo flips over to reveal more information about the subject. The new Google+ is hyper-intelligent, with its automated hashtags, letting you find relevant content that much easier. A significant update to Google+ is the new automatic photo enhancement feature and the new highlight view for albums. Based on a variety of factors, Google can stop duplicate images from appearing, emphasize photos with friends or know landmarks, and even filter out blurry pictures. Google+ Hangouts also got an upgrade, streamlining your online conversations to any device or platform.

Android
Google announced 900 million Android activations and 48 billion app downloads to date. They will be releasing a stock Android Galaxy S4, rather than the Samsung interface. The phone will be available for purchase in the Google Play store on June 26, but it won’t come cheap — the price is set at a steep $649.

Google Play
An obvious update to Google Play is the store’s visual appearance, but behind the scenes there have also been improvements. You can now get suggestions based on your personalized preferences, chosen by Google. In addition, Google introduced Google Play for Education, a store specifically for educational institutions. Google Play Games has added the ability for cloud gaming, so if you stop playing on one device, you can seamlessly pick back up on another device. Lastly, Google Play Music is offering a new $9.99 monthly streaming service, similar to Spotify and Rdio. Google Play Music All Access is radio without rules. Google is offering a free monthly trial, and if you sign up before June 8th, you can use the service for only $7.99 a month.

Maps
Google Maps continues to stay one step ahead of the competition, and this big update will ensure they do just that. Maps has been redesigned to be fully interactive and tailored to you. The service gets better the more you use it as it adapts to your preferences and is able to suggest restaurants you may enjoy or even the fastest route home. With the integration between Maps and Google Earth, you will be able to explore cities in 3D and view “3D Photo Tours” for a virtual sightseeing experience. Google added several new types transportation, including a flight search, they improved public transit information significantly and are including live traffic reports. You will also have the ability to compare different modes of transportation to see which one is best for you. To be one of the first to try to new Google Maps, you have to request an invite.

Glass
Glass has the potential to be “the next big thing” in technology. Although not part of the keynote, Google Glass was a big topic for day 2 of the conference and stole the show. During the I/O, Official apps for Facebook, Twitter, Tumblr and Evernote were debuted. Glass sessions focused on product development and building “glassware.” There was also a Q&A period that covered privacy implications and government restrictions. Google Glass is most likely the first step on a long journey of wearable technology. It’ll be interesting to see how it’s received by the general public when it becomes available at the end of the year.

If you would like to view the Keynote in its entirety, it’s available on YouTube (warning: it’s three and half hours long). Google never ceases to impress the world with their advances in technology. We’ll be looking forward to seeing what Google comes up with next.

 —Rachel Keeton

 

Google Maps for iOS is already a success

In case you missed it (and I doubt you did, but anyway), according to a Google+ post from Jeff Huber, he SVP of Geo and Commerce at Google, the Google Maps app for iOS was downloaded more than 10 million times in the first 48 hours of its launch, making it a huge success already! In fact, it became the top free app in the App Store just hours after debuting. I’m not going to lie, I downloaded it as soon as I found out.

“We’re excited for the positive reception of Google Maps for iPhone around the world. Congratulations to the Maps Team on the recognition for the passion and hard work they poured into it, for this release and over the last 7+ years.”

The Google Maps app made its debut after several months of rumors about a forthcoming app after it was removed from iOS 6 and replaced by an Apple-made mapping program that was not popular with users. Personally, I had no issues with it aside from the lack of public transportation integration, but Google’s app seems just as polished as the Apple-integrated one. What do you think? Have you downloaded the new Google Maps on your iPhone already? I know everybody at this particular social media agency has.

Red Bull Stratos Breaks Records, Including A YouTube One

I don’t know if you watched Felix Baumgartner’s record-breaking freefall to Earth this weekend, but I did, and what an incredible achievement. If you really didn’t know what happened, he jumped out of a capsule 24 miles above Roswell, NM, broke the sound barrier, and free-fell for 9 minutes before landing on his feet safely in the New Mexico desert. The jump itself is an incredible achievement that broke three world records, but there’s one record he broke that had almost nothing to do with the flight and fall itself: Most Simultaenous YouTube viewers.

The entire event was live-streamed on YouTube, and notably, did not have a television broadcast in the United States. The livestream broke YouTube records, attracting 8 million viewers and a record number of comments. I know I watched live on YouTube.

The magnitude of this event is huge in the world of social media. With this event, it seems like YouTube has been able to completely unseat television. I know my grandparents were glued to their television during the moon landing just as I was glued to YouTube 43 years later. The implication is huge: Our social media sites are starting to replace traditional pathways of consuming media. For instance, I don’t remember the last time I watched anything on cable, but I’ve been watching Modern Family regularly on Hulu+.

I think this means that in the very near future, the advertising firm you see in a show like Mad Men will be completely replaced by social media marketing companies. Magazine ads and TV commercials are being gradually replaced by Tweets and YouTube commercials. It’s been happening gradually and consistently over the past few years, but the realization that Red Bull eschewed a TV broadcast (at least in the US) to go for YouTube exclusivity was a glimpse at a very-near future, and it was astounding.

Ellie Goulding Hosts Album Signing via Google+

I always like finding unconventional uses for social media, and British singer/songwriter Ellie Goulding wins the award for the day: today, she’ll become the first musician to host an album signing in a Google+ hangout.

From what I gather, there will be a form to “gain entry” to the event, and signed albums will be distributed to fans via snail mail. Admittedly, I was never much of a Google+ user, and Google’s effort to de-throne Facebook as the king of social media largely failed and Google+ looks more or less like a ghost town (seriously, when was the last time I logged in? Forever ago?), the “hangout” group video chat feature was one of the better things to come out of it, and I think Ellie has found an extremely creative use for it.

 

Ellie Goulding is no stranger to social media network-based interaction, either. The music video for her song “Anything Can Happen” was made with fan-submitted Instagram photos.

Both the Google+-based hangout and the crowdsourced music video are extremely clever uses of a social media platform, and exactly the kind of fan unconventional, fan-driven interaction that more social media marketing companies should be striving to drive! I’m not personally an Ellie Goulding fan, but much like composer Eric Whitacre’s Virtual Choir, it is something a broad range of people can participate in without having to travel anywhere, and something that people can point to and say “Yeah, I did that. And it was awesome.

iPhone 5: iOS 6 Changes Worth it?

On September 19th, Apple pushed its new iOS 6 software live. With iOS 6, came five big changes: Maps, Siri, Camera, Mail, and Passbook. Out of these changes, the changes with iOS Maps App is by far the one that has the most controversy. Google Maps, which was a pre-loaded feature, has been completely taken off the home screen of the iPhone. Once re-downloaded, the iOS Maps, now controlled by Apple and not Google, is missing points of interest feature, Google transit directions and street images. To say that’s not enough change, the Maps gives inaccurate and incorrect destinations, for instance saying that a farm in Dublin was in fact an airport, which can cause major miscommunication dilemmas for pilots.

Though iOS Maps seems to have the most controversy, the other changes have a more positive note to them. Siri can now tweet, facebook, and make reservations for you. The new Camera feature is by far the most fun to play around with. Now, users can take panoramic shots of different places they visit to the people they are with.

The Mail App now allows you to attach photos and videos straight through the app, which was not possible before. Lastly, a new pre-loaded feature on the iOS 6 software is Passbook, which allows users to be more organized when it comes to storing, boarding passes, tickets, store cards, and coupons. But the Passbook app does not automatically transfer tickets and coupons into its app, users have to download the ticket vendor’s app, the airline company’s app, or the store’s app before they can start storing their information in this app.

The biggest changes to iOS 6, to say the least, give users a mixed feeling about them. Only users can judge themselves, if they like these new features are beneficial to them. It will be interesting to see how these new features affect internet marketing’s fast-paced life.

Drive Your Documents

I thought this was common knowledge, but some people I ask have never heard of Google Documents, so I’m sure even more people don’t know about the new Google Drive.

Being in the social media world, I sometimes forget that most people aren’t up to date on the latest and greatest applications. Well here’s some inside information on the New Google Drive.

Google Drive was released about a month ago. It is a cloud based service that stores your files and allows you to sync them with multiple devices including your phone, Ipad, MAC/PC. You can get started with 5 GB for free but can upgrade if you need more space. Now you always have access to your files; at home, in the office or on the road.

But that’s not all, Google Drive can be downloaded to your desktop for even easier syncing. Once downloaded you can upload all of your files into Google Drive, so you have all your documents all the time. Documents created in Google Drive can be shared with other Google users, so multiple users can be collaborating on the same document at the same time, huge time saver at work and school. Google Drive can also open over 30 different file types making it the best option for all documents.

Personally I love the new Google Drive, Google is always finding ways to make my life easier. Now I don’t have to worry about carrying my external hard drive with me, I have all my files in my cloud.